The Egypt vs. Iran match was the most-watched in the World Cup
FIFA data revealed that the Egypt-Iran match achieved the highest television viewership of the 2026 World Cup so far, topping the list of most-watched matches since the start of the tournament. The match, broadcast on beIN Sports in the Middle East and North Africa, drew approximately 107.4 million viewers, the highest number among all matches of the tournament to date. The Group G match ended in a 1-1 draw and featured a notable duel between Egyptian captain Mohamed Salah and Iranian striker Mehdi Taremi, which contributed to attracting widespread public and media attention, particularly in the Middle East and North Africa, where the match recorded the highest viewership. Despite this impressive figure, it remains significantly lower than the record set by the 2022 World Cup final between France and Argentina, which drew approximately 1.5 billion viewers globally, according to FIFA data.