The Argentine soccer star, Lionel Messi, celebrated winning the 2022 FIFA World Cup Qatar Cup, in an exceptional way when he wore the "Bisht", prior he has crowned the first title in history and the third for his country, to reflect Messi's wearing of the "bisht" when crowning the Qatari culture, especially since Messi He celebrated the cup with his colleagues while wearing a bisht, in a wonderful atmosphere and celebrations. Proudly, the traditional Arab cloak was draped over the Argentinean footballer's shoulders as he prepared to lift the trophy in Qatar. The Argentine soccer star, Lionel Messi, made his way to collect the trophy, he was greeted by Fifa president Gianni Infantino and His Highness Sheikh Tamim Bin Hamad Al Thani, Emir of Qatar. Already wearing his gold medal, Messi stood proudly as a bisht, the ceremonial robe, was wrapped over him. The “Bisht” is a long cloak traditionally worn over a thobe or “kanduora” at special occasions or celebrations in Middle Eastern countries. The garments are typically black, but also come in white and brown, and are made from a light, often sheer, a material with gold trimming. Traditionally, they are worn at times of celebration, for weddings, The two Eid, and significant festivals. Historically, they were winter garments, reserved for keeping the wearer warm on colder nights.
By wearing the “Bisht”, Qatar World Cup has established the key foundations for Qatari customs and traditions, whether from the moment of choosing the championship logo or the championship mascot, as well as the stadium designs, which preserved our Arab customs and traditions and our intangible cultural heritage.