Launching the first official song for the Qatar World Cup 2022

The first official song in the FIFA World Cup Qatar 2022™ album, which was inspired by the official music of the tournament, and co-performed by the American star Trinidad Cardona, the famous African singer Davido, and the Qatari artist Aisha, will be released today, before the draw.  The final draw for the tournament will be held this evening at the Doha Exhibition and Convention Center.
 With the announcement of the official song for the Qatar 2022 World Cup, the International Football Association (FIFA) continues to strengthen its efforts in the FIFA Sound entertainment strategy announced at the beginning of 2021, as well as in communicating with fans around the world who are united by a passion for football and music.  This entertainment strategy aims to create innovative and meaningful links between football fans, music enthusiasts, players, and artists, and between the global game and popular songs.
 Featuring Trinidad Cardona, Afrobeats icon Davido and Qatari singer Aisha, this fantastic team embodies the spirit of the World Cup and FIFA Sound's strategy by providing an inspiring song that represents different parts of the world.
 Bringing together an American, an African and a Middle Eastern voice, this song symbolizes the power of music and football and its unifying impact on the people of the world,” said Ms. Kay Madati, FIFA Commercial Director.
 She added, "The multiple songs of the Qatar 2022 World Cup will bring the enthusiastic and passionate fans of this wonderful game closer to the spirit of the World Cup in an unprecedented way, which is part of FIFA's updated music strategy."
 The official song for the Qatar 2022 World Cup, which is characterized by the use of R&B and reggae music, reflects the atmosphere of enthusiasm and suspense accompanying the football festival, which will attract the attention of the world from end to end at the end of this year.
 The song will be revealed for the first time this Friday evening to football fans around the world as they follow the ceremonies of the final draw for the 2022 World Cup, which will take place at seven in the evening Doha time.
 The official song for the Qatar World Cup 2022 is considered the first in the tournament's album, which will be broadcast on the airwaves in the coming months, when feelings of enthusiasm and anticipation increase before the start of the World Cup on November 21, 2022.
 This is the first time that the official music of the tournament has included several songs by international artists, as they present a number of songs that include a variety of melodies that are expected to spread widely in the world and achieve great popularity, to create a global multicultural festive delight.
 The Trinidad Cardona rapper, born in Arizona, has been among the most famous on the world stage since 2017, with his well-known song “Jennifer and then with the song “Dinero”, and he said on this occasion: “It gave me a great mood from the first time I heard it, it’s exhilarating,  Fit for a festive atmosphere, it embodies all that the World Cup stands for, where people from all over the world come together.  I loved the message that the song dreams about from my heart."
 While Davido is the first African artist to sing solo and all his concert tickets are sold in one of the largest concert halls in Europe in 2019. He expressed the message of the World Cup song, saying: “I toured many countries, and the more I traveled, the more I realized that we are all one person, one people.  , and one world. I was immediately excited to be involved in this initiative."
 He added, "It makes me so happy to be part of this event that brings the whole world together, and part of this song: 'We're Better Together' right in my heart, it's amazing, I can't say no."
 Born in Nigeria, Davido led the worldwide Afrobeats music revolution with hits such as "Fall and If" and "A Better Time" on his latest album.
 For her part, Qatari singer Aisha, who participated in the performance of the song, spoke about her association with the song on a personal level, saying: "I am happy and honored to live in these wonderful times to witness and be part of this great achievement for my country, Qatar."
 And she continued, "The song's message about the unity and joy that the song calls for flooded me with a flood of beautiful feelings, and the atmosphere of joy was present with us throughout the journey of producing this amazing piece. The final draw for the World Cup is a dream come true, as well as participating in this meaningful song."


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